Saturday, April 16, 2016

Google Gold

Good Afternoon Folks,

This week we are going to discuss the promotion of my blog and the search-ability on Google.


1. My general strategy and approach for search engine optimization for each blog post was pretty simple. I used screaming frog to help audit to optimize my site’s navigation, internal link structure and PageRank flow. Besides that, all of my content is original so it was easier to increase my search rankings.


2. I always tried to use words entrepreneur, re-dial (company name), innovative, venture concept, and others as my key words. I tried using words related to entrepreneurship for those interested or my company name for those who have heard of my company. I would change my words a little bit throughout the semester but I tried to remain consistent or else the use of key words would be pointless.


3. I mainly used Facebook to promote my blog. I was really good about posting it early on in the semester but as time went on it became more difficult to stay on top of it. At first, people were pretty receptive to my blog because it was new but as I began posting it more often less and less people tended to look at it. My most viral video was my "Interviewing Customers Number 1".


4. If you type in "tgbentrenpreneurship" you will find my blog on the first page of google, but if you type in my other key words you will not find my blog until very far down google searches. 

3 comments:

  1. Travis, you went a lot further than I did in promoting your blog. It was my silly understanding that only people in this class would want to read about my entrepreneurship project so why would I promote it. I just followed the instructions and tried to learn. Had I the desire to make my venture a reality, things would have been much different. Great job. Here is a link to my troll session: http://guntotinghippie.blogspot.com/2016/04/google-gold.html

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  2. Travis,
    First of all, I really like the layout of your blog. I am getting slightly tired of always seeing the same orange colored basic blog that most people seem to have. Now to get into the content of your post... You really put a lot of thought into promoting your blog by using great keywords relevant to your market and networking techniques. I wish that I had thought about doing more things to promote my blog in the beginning of the semester. If you would like to check out what things I did do, here is link to my blog post: http://corallynnevans.blogspot.com/2016/04/google-gold.html

    ReplyDelete
  3. Travis,
    First of all, I really like the layout of your blog. I am getting slightly tired of always seeing the same orange colored basic blog that most people seem to have. Now to get into the content of your post... You really put a lot of thought into promoting your blog by using great keywords relevant to your market and networking techniques. I wish that I had thought about doing more things to promote my blog in the beginning of the semester. If you would like to check out what things I did do, here is link to my blog post: http://corallynnevans.blogspot.com/2016/04/google-gold.html

    ReplyDelete